Ashar, L. C., & J.D. (2025, March 12). Social media impact: How social media sites affect society. American Public University. https://www.apu.apus.edu/area-of-study/business-and-management/resources/how-social-media-sites-affect-society/

Ashar and J.D. explore the profound impact of social media on modern society, examining both the positive and negative effects. The article discusses how social media platforms influence communication, relationships, and public opinion, noting both the potential for positive community building and the risks associated with misinformation and online polarization. The authors also address the role of social media in shaping cultural norms and societal expectations.

The article is published by American Public University, lending authority to the authors' perspectives. This resource is relevant to my research on how social media is reshaping communication, particularly in terms of its societal and cultural implications. Unlike other sources that focus on technology’s broader impacts, this article delves into the direct effects of social media on individual and collective behavior, providing essential context for understanding how social media shapes modern communication practices.

Council on Foreign Relations. (n.d.). The history of communications. Council on Foreign Relations. https://education.cfr.org/media/history-communications

This article provides a comprehensive overview of the evolution of communication technologies, from early methods like the printing press to the rise of digital and social media. It explores key milestones in communication history and how these innovations have shaped the way societies exchange information. The article emphasizes the transformative power of communication technologies in both political and social contexts, illustrating how advancements have influenced global interactions and cultural shifts.

The Council on Foreign Relations, a reputable think tank, offers credibility to the article’s content. This resource is valuable to my research on the historical impact of technology on communication practices. While other sources focus on modern-day media, this article traces the development of communication tools, providing a foundation for understanding how technological progress has shaped today’s media landscape.

Hartmann, J., Exner, Y., & Domdey, S. (2025). The power of generative marketing: Can generative AI create superhuman visual marketing content? International Journal of Research in Marketing, 42(1), 13–31. https://doi.org/10.1016/j.ijresmar.2024.09.002

Hartmann, Exner, and Domdey examine how generative AI compares to human-created visual content in marketing. Their research cross-compares AI-generated art with human-made pieces and reveals that AI often produces high-quality content that is either comparable to or preferred over human-created art. The study demonstrates that AI-generated images and videos meet creative demands and can even outperform human work in certain aspects. However, the authors address concerns about the devaluation of human artistry and the ethical implications of AI in creative industries.

With expertise in marketing and AI, the authors provide strong credibility to the research. This article is relevant to my study of technology’s impact on communication, particularly how AI is transforming creative industries. Unlike other sources that explore AI broadly, this article focuses on AI-generated art in marketing, offering valuable insights into how AI reshapes visual communication and design.

Martin, G., Khajuria, A., Arora, S., King, D., Ashrafian, H., & Darzi, A. (2019, April 1). The impact of mobile technology on teamwork and communication in hospitals: A systematic review. Journal of the American Medical Informatics Association: JAMIA. https://pmc.ncbi.nlm.nih.gov/articles/PMC7647195/

The authors conduct a systematic review of studies examining how mobile technology impacts teamwork and communication, focusing primarily on the healthcare industry. They highlight how mobile devices, such as smartphones and tablets, enhance communication among professionals, facilitating better collaboration and faster decision-making. Despite the positive effects, the article also notes challenges, including the potential for distractions and the misuse of technology in high-stakes environments. The authors stress the importance of integrating mobile technology effectively into workflows.

Although the study is rooted in healthcare, its findings will be applied to broader business contexts, particularly regarding how mobile technology influences communication and teamwork in professional environments. The authors, experts in medical informatics and healthcare technology, bring strong credibility to the research. This article is valuable for my research as it demonstrates how mobile technology can enhance communication skills in the business workforce, offering insights into its potential benefits and challenges in collaborative settings, even outside the medical field.

Nickerson, C., & Davidson, P. (2024). Using scenario-based assessment in the development of students’ digital communication skills and professional competence. Business & Professional Communication Quarterly, 87(2), 324–336. https://doi.org/10.1177/23294906241240247

Nickerson and Davidson explore how scenario-based assessments can enhance students' digital communication skills and prepare them for professional roles. They argue that simulating real-world digital communication challenges in educational settings helps students apply what they've learned in class to practical situations. This type of assessment better equips students to meet the demands of the modern digital workplace.

Both Nickerson and Davidson have expertise in business communication and higher education, making their perspectives highly credible. This article is particularly relevant to my research on how technology is shaping communication practices. While other sources focus on digital media consumption or misinformation, this article emphasizes the role of technology in professional communication, specifically in the context of education and skill development. It provides insights into how digital communication tools are integrated into professional training, which complements the broader analysis of technology's influence on communication.

Nigussie, H., & Kiflu, G. (2024). Citizen journalism for social mobilization in war-affected Tigray. Media, War & Conflict, 17(4), 537–555. https://doi.org/10.1177/17506352241241477

Nigussie and Kiflu examine the role of citizen journalism in Ethiopia's Tigray region during the ongoing conflict, focusing on how ordinary citizens, empowered by smartphones and digital platforms, have taken on the role of journalists. The article highlights how these individuals have used digital tools to report events, challenge official narratives, and draw international attention to the conflict. The authors also discuss the challenges and ethical dilemmas faced by citizen journalists, such as the risks of surveillance, persecution, and the spread of misinformation.

The authors' expertise in African media and digital communication in conflict zones lends credibility to this study. This article is particularly relevant to my research, as it illustrates how digital technology has given rise to a new generation of journalists, much like in today's political climate where individuals feel compelled to report news and challenge traditional media. It provides valuable insight into the growing trend of citizen journalism and its potential for social mobilization in the digital age.

Shearer, E. (2021a, January 12). More than eight-in-ten Americans get news from digital devices. Pew Research Center. https://www.pewresearch.org/short-reads/2021/01/12/more-than-eight-in-ten-americans-get-news-from-digital-devices/

This article from Pew Research Center reports that over 80% of Americans now get their news through digital devices such as smartphones, tablets, and computers. It discusses the shift away from traditional media like TV and print, emphasizing how digital platforms have become the primary sources for news consumption, particularly among younger generations. Shearer also examines the demographic differences in news consumption, highlighting the influence of digital technology on how people access information and engage with media.

This source is valuable to my project as it provides up-to-date statistical evidence of how digital technology has reshaped media consumption. While other sources focus on the cognitive and social impacts of technology, this article offers a data-driven approach, reinforcing my analysis of how digital media is altering the way we engage with news and information.